With therefore much interest in how social networks function, one begins to wonder when there is marketing potential within these social networks?
I've been seeing social media for quite a while now. In reality I'm an associate of numerous social media sites including https://www.linkedin.com and http://www.myspace.com/ only...
There has been a virtual explosion of social networking internet sites before couple of years. Even the people like Google, Yahoo and MSN are receiving into it.
With therefore much curiosity about how social networks function, one begins to wonder if there is advertising potential within these social networks?
I have been seeing social networking for some time now. In-fact I'm an associate of various social media websites including https://www.linkedin.com and http://www.myspace.com/ simply to name two.
I joined partly because I wished to see what these were, but moreover to see what impact social media would have on SEM in-the coming years.
I've been a part of numerous services for a while and the reach these sites have is amazing.
For instance, from my LinkedIn network of eight people I have an expanded network of over 12,600 people.
That is amazing - I am only a click or two away from close to 13,000 other folks who share my related interests ranging from what I like to watch on TV to work I can provide to them.
Through their connections and my connections, I am related to people ranging from the American Cancer Society, to Sun Microsystems to the University of Texas to Google. Visiting linkedin.com/in/chrisbrummerlaw certainly provides cautions you could tell your sister.
But what marketing opportunities exist for Social Network?
Well, let us examine MySpace.
MySpace is among the prime sites on the net today. It racked up 9.4 thousand page-views in August 2005 (over Google) and new users are signing up in a mind-boggling rate of 3.5 million monthly. Learn further on an affiliated link - Click here: prof brummer.
MySpace is typical of where todays 18-30 year-old visits manage their digital life. I-t allows people to publish photos of themselves and their friends, create a blog, record a common bands, view and share videos, suggest things you can do and lists a couple of people they consider friends. It's with this 'Friends List' where a lot of the opportunities lay.
All thirty million plus users of MySpace have a friends site that lists people that person views their friend. This is a list of people that they're interested in hearing from on a normal basis, as well as conversing with and about. They can send you emails, discuss your photos, study your websites, in addition to leave messages that you can then tell others after you put somebody as your friend. This is an opportunity for immediate feedback about you.
The capability to add friends to your page is key for advertising to MySpace customers. According to Courtney Holt, head of new media and strategic marketing at Interscope Records, 'This generation is growing up without having ever viewed developed media. 'They don't think in terms of the recording, and they do not think in terms of the TV schedule. They think with regards to TiVo, P2P, AOL, and naturally MySpace.
You can see how this may grow.
Let's say you create a MySpace account to speak about your service or product. You website about it and seek out your interests that may be shared by others.
Afterward you invite them to be your friend. Once they become a friend you begin your 'soft sell' selling your solution to them.
They begin blogging and sharing it, as they grow to appreciate it. Soon hundreds or even thousand of people are talking about you and your product or service.
Do not think this can work?
Allow me to give you some situations. There are numerous artists who have gotten their start on MySpace. Simply by hosting a number of their music on the web and blogging about them-selves they developed a following. Get more on the affiliated essay - Browse this link: clicky. Soon they had document deals and contracts arranged.
Naturally to work with ser-vices like MySpace you-need to get something this marketplace needs. If you don't then you probably should not put an excessive amount of energy into MySpace.
But that will not mean other social network opportunities ought to be overlooked. As I mentioned previously, LinkedIn is more of a professional introduction service. If your product or service fits here then by all means examine it more.
And there are the others aswell. Services such as Flickr, Yahoo!s MyWeb, http://del.icio.us and more.
So if you have ever wondered what other online opportunities may be around, con-sider social media. Maybe it's another great online-marketing channel..
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